Real Madrid has announced that it has expanded its commercial partnership with a global sports brand, achieving an annual sponsorship value of over 100 million euros.

The deal marks a significant step forward for the Spanish club as it looks to further its international reach and increase its revenue streams. The partnership is expected to bring in additional investment into Real Madrid's infrastructure and training facilities, as well as support for its youth academy and other community initiatives.

"This agreement is a testament to our commitment to innovation and growth," said Real Madrid CEO Florentino Perez. "We are excited about the opportunities this partnership will bring and look forward to working closely with our partner to achieve our shared goals."

According to the company, the partnership is expected to boost Real Madrid's overall commercial revenue by up to 20% over the next three years. This comes on the heels of the club's recent success on the pitch, including winning La Liga and the UEFA Champions League last season.

"The partnership with this leading global brand is a reflection of Real Madrid's ongoing commitment to excellence both on and off the field," said Real Madrid President Javier Tebas. "We are proud to have secured such a strong and innovative partner and look forward to working together to create new and exciting opportunities for our fans and supporters."

Overall, the expansion of Real Madrid's commercial partnerships demonstrates the club's continued focus on growth and development, and its willingness to invest in the future of the team. With the partnership with the global sports brand, the club aims to continue building its reputation as one of the world's most successful football clubs, while also expanding its reach and increasing its financial stability.